McDONALD'S
McDonald's is the largest chain of fast food restaurants in the world, serving nearly 47 million customers daily. McDonald's primarily sells hamburgers, cheeseburgers, chicken products, french fries, breakfast items, soft drinks, milkshakes and desserts. More recently, it also began to offer salads, wraps and fruit.
The business began in 1940, with a restaurant opened by siblings Dick and Mac McDonald in San Bernardino, California. Their introduction of the "Speedee Service System" in 1948 established the principles of the modern fast food restaurant. The present corporation dates its founding to the opening of a franchised restaurant by Ray Kroc, in Des Plaines, Illinois on April 15, 1955, the ninth McDonald's restaurant overall. Kroc later purchased the equity of the original owners in the company and led its worldwide expansion. With the successful expansion of McDonald's into many international markets, the company has become a symbol of corporate globalization and propagation of the American way of life. Its prominence has also made it a frequent topic of public debates about obesity, corporate ethics and consumer responsibility.
McDonald's restaurant designs very depending upon the location. Many McDonald's restaurants feature large indoor or outdoor playgrounds designed for children, called McDonald's PlayPlace (if indoors) or Playland (outdoors). In 2006, many McDonald's underwent their first remodeling since the 1970s. The new design includes the traditional McDonald's yellow and red colors, but the red will be muted to terra cotta, the yellow will turn golden for a more "sunny" look, and olive and sage green will be added. To warm up their look, the restaurants have less plastic and more brick and wood, with modern hanging lights to produce a softer glow. Contemporary art or framed photographs hang on the walls. The new restaurants will feature areas such as: "linger" zone that offers armchairs, sofas, and Wi-Fi connections; the "grab and go" zone featuring tall counters with bar stools for customers who eat alone; Plasma TVs offer news, sports and weather reports; and the "flexible" zone, targeted toward families with booths featuring fabric cushions with colorful patterns and flexible seating.
In addition to serving such signature items as its overall favorite, the Big Mac burger, McDonald's also offers crispy, golden french fries, the Quarter Pounder, Chicken McNuggets, fish fillet sandwich, the Happy Meal complete with toys for kids, and its flavorful milkshake. In recent years, each McDonald's franchise has branched out by adding salads, healthy snacks and upscale coffee to remain competitive.
- Big Mac McDonald's
- Burger fries
- Chicken McNuggets
- Happy Meal
- Happy Meal toys
- Milkshake
- McDonald's franchise
- McDonald's salads
- McDonald's healthy snacks
- French fries
- Fish fillet
- Quarter Pounder
An American staple, McDonald's can now be found in nearly 120 countries and is an extremely popular job for those in their teens as well as retirees. Nearly 1 in every 10 Americans has worked at a McDonald's in their life according to research.
McDonald's can be found in both urban and suburban areas with both counter and drive thru service usually available and many suburban locations usually feature playgrounds for children to entertain themselves. Some locations are connected to BP gas stations/convenience stores, while others called McDonald's Express have limited seating and/or menu or may be located in a shopping mall. Other McDonald's are located in Wal-Mart stores. McStop is a location targeted at truckers and travelers which may have services found at truck stops.
McDonald's has for decades maintained an extensive advertising campaign. In addition to the usual media (television, radio, and newspaper), the company makes significant use of billboards and signage, sponsors sporting events from ranging from Little League to the Olympic Games, and makes coolers of orange drink with their logo available for local events of all kinds. Nonetheless, television has always played a central role in the advertising strategy of the company. Ronald McDonald, a fictional clown and company mascot is second only to Santa Claus as the most recognized figure in the world and many times is prominently featured in advertising.
- Ronald McDonald
Specializes in:
- Fast food
Servicing areas:
- Globally
RONALD MCDONALD
All the world loves a clown! This Cole Porter lyric could not be truer than when it applies to Ronald McDonald, the McDonald's corporate mascot and the second most recognized figure globally after Santa Claus. Children of all ages have been enchanted by Ronald McDonald from the very beginning!
As first portrayed by beloved future Today Show weatherman, Willard Scott, the character originally appeared in as series of television spots in 1963 on a local Washington, D.C. station. Since then, Ronald McDonald has been portrayed by literally hundreds of actors for appearances at restaurants and events, though only several have stepped into the clown shoes for television spots. Ronald McDonald is an icon not only in the business world, but also in everyday society. McDonald's has also used the recognized name to create a series of Ronald McDonald Houses where parents can stay when their children are being treated at a nearby hospital. The first Ronald McDonald House opened in Philadelphia, Pennsylvania in 1974. In 1985, the first Ronald McDonald House outside the United States opened, in Amsterdam, the Netherlands. There are now approximately 275 Ronald McDonald Houses worldwide with a presence in over 30 countries. As far as a McDonald's job goes, any career with them is worthwhile, but this is the pinnacle of recognition!
- Ronald McDonald
- McDonald's job
MCDONALD'S NUTRITIONAL FACTS
The McDonald's corporation strives to provide the public with the most up to date list of nutritional facts that are applicable to each of their menu items. McDonald's nutritional facts allow consumers to help balance their McDonald's meal with other foods they eat. Our goal is to provide them with the information they need to make sensible decisions about balance, variety and moderation in their diet.
According to many nutrition professionals, McDonald's food can be a part of a healthy, balanced diet, based on the sound nutrition principles of balance, variety and moderation. One key to a healthy diet is to moderate, not eliminate, favorite foods because eliminating foods is rarely successful long term. In fact, the American Dietetic Association says all foods can fit into a healthy diet and what's most important is eating a balanced diet over time, rather than focusing on any one food or meal. McDonald's varied menu and range of serving sizes make it easy to fit our food into a balanced diet and to create a range of meal combinations that fall within recommended guidelines for calories, fat and other nutrients. In addition to items like the Big Mac, Quarter Pounder, the fish fillet, and French fries, McDonald's offers grilled chicken sandwiches, salads and Fruit ‘N Yogurt parfaits. So have no fear, as long as consumers follow the guidelines of a sensible and moderate diet, they can enjoy any one of McDonald's delicious menu items!
- McDonald's nutritional facts
- Big Mac McDonald's
- Quarter Pounder
- Fish fillet
- French fries
- McDonald's salads
MCDONALD'S BREAKFAST
It is impossible for many people to hit the ground running in the morning without a proper breakfast to help them get through the first part of the day. It is McDonald's job to make certain that people realize breakfast is the most important meal of the day and that is why they carry an array of menu selections to kick start your day.
McDonald's breakfast items range from the mild to the wild. You can start off your day with a nice steaming cup of coffee alongside your Egg or Sausage McMuffin or enjoy a chilled glass of orange juice with your tangy McSkillet Burrito! Perhaps a nice Egg and Bacon Biscuit or perhaps a Southern Style Chicken Biscuit for the more adventurous. Sausage McGriddles, hotcakes and even a traditional Big Breakfast are also available to satisfy the appetite of any hearty eater. There is something for everyone in regard to McDonald's breakfast selections so stop in and try what catches your eye the next time you need a nutritious breakfast!
- McDonald's job
- McDonald's breakfast
BIG TASTY
Hunger pangs strike. Whether they come at you first thing in the morning, during the lunch hour, on your way home from work or even late at night, you know they have to be appeased before you can focus and continue with your daily tasks. Whatever the time of day, McDonald's has an array of big tasty menu items designed to satisfy those relentless pangs!
Start off your day with a nice and easy McDonald's breakfast and either order something simple like an Egg McMuffin or rev up your engine for the day with a spicy McSkillet Burrito! At lunch, go a little lighter to help you make it through the afternoon. A McChicken sandwich or a premium crispy chicken club would hit the spot just right with a nice side of French fries. At dinner, you might need a little more to get you through the night so if you are looking for something big and tasty, why not try the Big Mac, Quarter Pounder or even the Big ‘N Tasty that are McDonald's staples and customer favorites? Since you had a rough day at work, why not treat yourself to one of McDonald's many tasty desserts like a sundae or a nice, thick, frothy milkshake? If you get those late night cravings and want to take it on the lighter side before bed, try one of McDonald's healthy snacks like the salads? No matter what time of day it is, your local McDonald's franchise has something for you and people of all ages. Whether it is a Happy Meal with toys inside for the little ones or a snack of Chicken McNuggets for the grandparents, McDonald's is the place to be for any family!
- Big tasty
- McDonald's breakfast
- McChicken
- Premium crispy chicken club
- French fries
- Big Mac McDonald's
- Quarter Pounder
- McDonald's desserts
- Milkshake
- McDonald's healthy snacks
- McDonald's salads
- McDonald's franchise
- Happy Meal
- Happy Meal toys
- Chicken McNuggets
FISH FILLET
The company that made a clown the second most popular figure in the world, serves a delicious burger and fries that everyone loves and, much to the happiness of parents, made a fish fillet sandwich popular with kids! If this were a quiz show, the question would be: What is McDonald's?
McDonald's has been an American staple for over 50 years, serving quality fast food to every city and suburb in each state in the U.S. It has been documented that at least one in every 8-10 Americans has held some sort of McDonald's job at some point in their lives making it a truly American company that has touched the lives of everyone! In addition, they have cemented their status as a global icon with stores in countries all around the world making corporate mascot Ronald McDonald second only to Santa Claus as the most recognizable character! Naysayers and critics have attempted to take potshots at the company over the years, calling into question the quality of the cuisine as well as its health benefits. McDonald's has continually published information on the nutritional facts relating to their menu selections and it has been established that their food is healthy if consumed in a manner that follows the guidelines of a sensible and moderate diet! McDonald's has been here for years and looks to only succeed as time rolls on. And all the while, you will be smiling as much as Ronald McDonald!
- Burger fries
- Fish fillet
- McDonald's job
- Ronald McDonald
- McDonald's nutritional facts
